The Depreciating Asset
Right now, somewhere in a family group chat, a grandparent is telling the story of how it all began.
Their children are half-listening. Their grandchildren aren't even in the chat. That story — the courage, the choices, the moment everything changed — is a family asset of immeasurable value.
Families spend thousands on financial planning. They hire estate attorneys. They set up trusts. They protect every material asset with obsessive care. But the one asset money can't replace — the voices, stories, and wisdom of the people who built the family — is left to evaporate.


